Saturday, March 22, 2008

Amazon.com Reveals Top Sales Gadgets of 2007

Amazon.com Announces ''Best of 2007'' Lists

SEATTLE--(BUSINESS WIRE)--Amazon.com (NASDAQ:AMZN) today released its Best of 2007 lists, which include the bestselling, most positively reviewed, most-wished-for and favorite gift products as determined by Amazon.com customers in 2007.

Bestselling Products

The following is a list of the bestselling products on Amazon.com in 2007 by total units sold:

  • Books: Harry Potter and the Deathly Hallows by J.K. Rowling
  • Music: Noel by Josh Groban
  • DVD: Planet Earth: The Complete BBC Series
  • Electronics: Canon PowerShot A570IS 7.1MP digital camera
  • Home & Garden: Pyrex storage sets
  • Health & Personal Care: Omron HJ-112 digital premium pedometer
  • Grocery: Senseo Douwe Egberts dark roast coffee pods
  • Gourmet: Starbucks assortment gift basket by Wine Country Gift Baskets
  • Computers: Nokia Internet tablet PC
  • Software: Microsoft Office Home and Student 2007
  • Video Games: Nintendo Wii
  • Apparel & Accessories: Kenneth Cole Reaction men's Eden wool peacoat
  • Shoes and handbags (Amazon.com and Endless.com): Jessica Simpson women's Henri2 pump
  • Sports & Outdoors: Perfect Pushup
  • Home Improvement: Black & Decker 8-inch auto wrench
  • Automotive: Actron AutoScanner diagnostic code scanner
  • Jewelry: Sterling silver open double flower pendant
  • Watches: LEGO kids' watch
  • Beauty: Bare Escentuals Mineral Veil
  • Baby: Munchkin Mozart Cube
  • Toys: Jakks EyeClops Bionic Eye

Most-Loved Products

The following is a list of products that were reviewed most positively by Amazon.com customers in 2007:

  • Books: "Harry Potter and the Deathly Hallows" by J.K. Rowling
  • Music: "One Chance" by Paul Potts
  • DVD: "Planet Earth: The Complete BBC Series"
  • Electronics: Garmin nΓΌvi 350 3.5-inch portable GPS navigator
  • Home & Garden: KitchenAid Artisan Series 5-quart mixer
  • Health & Personal Care: Farouk CHI 1-inch ceramic flat hairstyling iron
  • Grocery: McCann's Steel Cut Oatmeal
  • Gourmet: Tuscan whole milk, 1 gallon
  • Computers: Apple MacBook Pro notebook PC
  • Software: Apple Mac OS X version 10.5 Leopard
  • Video Games: Nintendo Wii
  • Apparel & Accessories: Chrome Metal Silver Mirrored Aviator Sunglasses
  • Shoes and handbags (Amazon.com and Endless.com): FEED bag
  • Sports & Outdoors: Perfect Pushup
  • Home Improvement: Toro Ultra 12 amp electric blower/vacuum
  • Automotive: Actron PocketScan diagnostic code reader
  • Jewelry: Sterling silver open double flower pendant
  • Watches: Invicta men's Pro Diver Collection automatic watch
  • Beauty: Bare Escentuals Get Started Kit
  • Baby: Fisher-Price Rainforest Jumperoo
  • Toys: Blokus Strategy board game

Most-Wished-For Products

The following is a list of products that appeared most often on the Wish Lists of Amazon.com customers in 2007:

  • Books: I Am America (And So Can You) by Stephen Colbert
  • Music: Noel by Josh Groban
  • DVD: Harry Potter and the Order of the Phoenix (two-disc Special Edition)
  • Electronics: Apple 4 GB iPod nano (3rd Generation)
  • Home & Garden: Silpat nonstick silicone baking mat
  • Health & Personal Care: Accutire programmable digital tire gauge
  • Grocery: Numi's Bouquet bamboo gift set
  • Gourmet: Starbucks assortment gift basket by Wine Country Gift Basket
  • Computers: Asus Eee 4G-Galaxy 7-inch PC mobile Internet device
  • Software: Adobe Photoshop Elements 6
  • Video Games: Nintendo Wii
  • Apparel & Accessories: Red Moon women's long-sleeve cashmere jersey V-neck sweater
  • Shoes and handbags (Amazon.com and Endless.com): FEED bag
  • Sports & Outdoors: Suunto T6 Wristop personal trainer with heart rate monitor
  • Home Improvement: Leatherman Skeletool CX multitool
  • Automotive: Accutire MS-4350B programmable digital tire gauge
  • Jewelry: Sterling silver open double flower pendant
  • Watches: Bulova women's diamond chronograph watch
  • Beauty: Bare Escentuals Get Started Eyes
  • Baby: The First Years Sure To Comfort newborn to toddler tub
  • Toys: Magnetix I-Coaster

Most Popular Gift Products

The following is a list of products most frequently purchased as gifts by Amazon.com customers in 2007:

  • Books: Eat, Pray, Love by Elizabeth Gilbert
  • Music: Noel by Josh Groban
  • DVD: Planet Earth: The Complete BBC Series
  • Electronics: Apple 4 GB iPod nano (3rd Generation)
  • Home & Garden: George Foreman Next Grilleration removable-plate grill
  • Health & Personal Care: Omron Pocket Pedometer
  • Grocery: Numi's Bouquet bamboo gift set
  • Gourmet: Soup's On gift basket by Wine Country Gift Baskets
  • Computers: Apple MacBook notebook PC
  • Software: Adobe Photoshop Elements 6
  • Video Games: Super Mario Galaxy
  • Apparel & Accessories: V Fraas women's cashmere knit scarf and glove set
  • Shoes and handbags (Amazon.com and Endless.com): Slippers International women's Fluff Scuff slipper
  • Sports & Outdoors: Garrity Power Lite 3 LED crank light
  • Home Improvement: Black & Decker 8-inch auto wrench
  • Automotive: LifeHammer original emergency hammer
  • Jewelry: 14k gold, round diamond stud earrings
  • Watches: Movado Women's Amorosa watch
  • Beauty: Burt's Bees Head to Toe Starter Kit
  • Baby: Mozart Magic Cube
  • Toys: IlluStory Make Your Own Story Kit

About Amazon.com

Amazon.com, Inc., (Nasdaq:AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earths most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as health and personal care, jewelry and watches, gourmet food, sports and outdoors, apparel and accessories, books, music, DVDs, electronics and office, toys and baby, and home and garden.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, and the Joyo Amazon websites at www.joyo.cn and www.amazon.cn.

As used herein, Amazon.com, we, our and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, significant amount of indebtedness, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2006, and all subsequent filings.

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